KENTS HILL, ME – Kaylyn Bourque from the Kents Hill girls ice hockey team announced she has signed a name, image and likeness (NIL) partnership with Reztekk, a hockey company that makes stick tape. Bourque will be a brand ambassador for the company and promote their product using her social media accounts.

The NIL partnership was brokered by Pliable Marketing, a NIL agency and marketing company that specializes in athlete branding. The company’s list of athlete branding clients includes more than 30 high school, college, and professional athletes from across the country.

Pictured: Kaylyn Bourque holding her hockey stick showing the Rezztek product.

Bourque, 17, has NIL representation from Pliable Marketing as she pursues her career in hockey and in the medical field.

As part of the NIL partnership, Bourque will make a series of social media posts about the Rezztek product

“Kaylyn is a great hockey player and an amazing person. This name, image and likeness partnership is a great example of how athletes can find meaningful partnerships with brands they love and create opportunities for themselves and highlight the products the use,” said Greg Glynn, founder & CEO of Pliable.

Based in Augusta, Pliable is a full-service marketing, public relations and broadcasting company that specializes in athlete branding. Founded by Greg Glynn in 2021, the company represents more than 30 high school, college and professional athletes across the country, including many from Maine. The company helps athletes build their athlete brand following the Supreme Court ruling in June 2021 which led to the ability for high school and college athletes to benefit from their name, image and likeness.

To learn more about Pliable, visit PliableMarketing.com.

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Editor’s note: To request an in-person or Zoom interview with Kaylyn Bourque from Kents Hill School or Greg Glynn, founder & CEO of Pliable, email PliableMarketing@gmail.com or call 1-707-PLIABLE.

About Pliable

Pliable is a versatile marketing, PR and broadcasting company that identifies opportunities and creates tailored content for its clients. The company specializes in athlete branding and represents more than 30 high school, college and professional athletes across the country. Founded by Greg Glynn in 2021, the company helps athletes build their athlete brand following the Supreme Court ruling in June 2021 which led to the ability for high school and college athletes to benefit from their name, image and likeness (NIL). Glynn is a marketing agent and has more than 20 years of marketing, public relations and broadcasting experience, including his role as host of The Athlete Brand Advisor Podcast. Learn more at PliableMarketing.com.